Innovation is at the heart of UKFast. It is one of our five core values because striving to be innovative keeps us at the forefront of our industry, standing out from the crowd in terms of what we offer to clients. One of our key areas for innovation is the advancement of green technologies and [...]

If you thought that spending more than your competitors on pay per click (PPC) advertising campaigns was all that you needed to do to get top billing then you would be wrong. In fact very wrong. PPC plays a key part in delivering high Google rankings, but it is not the only factor. Google is [...]

So, as my ongoing quest to expand the Linux user base continues, I want to mention the middle ground people often get stuck in. It’s often perceived as a no-mans lands between the two waring sides, however there is a “bridge of peace” between the two so to speak. This comes in the unexpected form, [...]

A week on from my first blog on debating the value of online advertising, I have done some more thinking and some more reading and come up with an answer to the question of where to advertise online. The answer is everywhere. OK a slightly facetious answer that isn’t that helpful but the point I’m [...]

Back in May 2008 Google controversially changed its rules to allow companies to bid on rival trademarks. This afforded firms the potential opportunity to achieve top billing on rival terms. Understandably, this change generated a new campaign intensity that inevitably increased PPC prices. However, new research from the Institute of Practitioners in Advertising states average [...]

UKFast reaches its tenth anniversary later this year, so it might seem strange that such a young company is placing a focus on future generations of leaders and team members. The notion is however, something that Richard Branson amongst other business leaders would applaud. Branson talks in his latest book (Business Stripped Bare) about leaving [...]

Two outwardly unrelated articles grabbed my attention this week and it turns out that they are potentially closely related after all. First of all a YouGov report suggested that online advertising was pretty ineffective, well at least on major sites it was. The 2009 Online Advertising Attitudes report, commissioned by ad network Addvantage Media, said [...]

“The training budget has been cut” booms out the boss man!!! “Tough economic conditions means we need to strip out some costs and it’s coming from your area.” Does this ring true to you and your team? We know in the current business climate many companies are looking to reduce costs. To the overzealous bean [...]

As the title of my first post touched on, Linux has a steep learning curve, and I don’t think many people would disagree. The power, freedom and control of Linux is certainly what draws and maintains the vast majority of its users. The first steps into Linux could be from the demands of an over-worked [...]

Windows 7 is upon us; well at least they say it is! If you remember that I talked about the next generation (R2 i.e. release 2) of Microsoft technologies in my last post likewise, you could read “Windows Vista R2″ where you see Windows 7. That is not to say that this isn’t a major [...]